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First Attempt Delivery Rate
First attempt delivery rate measures shipments delivered in the first try.

Detailed Explanation
This KPI reflects delivery quality, communication readiness, and address accuracy. Higher first-attempt rate generally lowers cost-to-serve.
How It Works
Delivered-on-first-attempt shipments are divided by total delivery attempts for a defined period.
Why It Matters
Improving first-attempt success reduces NDR volume and RTO risk.
Related Product Resources
Related Topics
NDR in Logistics Explained
NDR (Non-Delivery Report) captures why a shipment could not be delivered.
Delivery Attempt Failure
Delivery attempt failure is when a courier cannot complete delivery in a try.
COD Order Confirmation
COD order confirmation verifies customer intent before dispatch.